Best Of Product Roundup - May 25, 2024
The best expert-curated product content from the best product thinkers from around the Internet delivered twice a month.
Every two weeks we consume all the product content on the Internet (free and paid), analyze it, and then we round-up links and short excerpts from the best content to:
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Finally, we promote thinkers in product who are doing great work whether well known or soon-to-be-known!
Top Long-Form Articles
Persuading leadership to follow an outcomes-led approach
What we liked: A reality-based guide to changing seemingly irrational attitudes at the executive level. Skim the first half, the meat is in the second half.
Choice quote: “The CRO was not fully onboard, still keen to demand features ad-hoc. Ann changed from empathetic questioning to sharing key facts and learnings with the CRO, then in follow-up conversions asking challenging questions related to these facts.”
How Dropbox structures its growth team
What we liked: a practical inside look at how a mature company like Dropbox structures is product growth function, the metrics it uses, and how they think about the problem and the talent required for success.
Choice quote: “Learning is everything. We’re constantly asking, “What did we learn in the last seven days? What can we learn in the next seven days? ” Velocity of learning is our growth team’s north star.”
What we liked: a unique approach to getting the non-mediocre, spiky responses from AI.
Choice quote: “To avoid predictable responses, I like instructing AI engines to be strange. Unexpected, radical ideas can be useful for creative inspiration.”
Top Tweets
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