Best Of Product Roundup - October 11, 2025

The best expert-curated product content from the best product thinkers from around the Internet delivered twice a month.

Every two weeks, we dive into the vast ocean of product content online, both free and paid. We sift through it all to bring you the crème de la crème. Our round-up includes carefully curated links and concise excerpts from top content.

This week’s highlights feature:

• Top 3 Long-Form Articles/Podcasts

• Top 4 Tweets

• Top 3 LinkedIn Posts or Short Videos

Our expert product team has selected these resources to help you save thousands of dollars on unnecessary subscriptions, avoid wasting time reading instead of taking action, and save years following the wrong advice. Our mission is to introduce you to brilliant product thinkers, whether they’re renowned experts or emerging voices.

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Top Long-Form Content

1. The AI Application Spending Report

   1. What we liked: This data-driven report reveals which AI tools are gaining real traction among startups, showing that horizontal applications (60%) are dominating vertical ones (40%), and that creative tools and “vibe coding” have become truly cross-functional capabilities.

   2. Choice quote: “AI is changing what skills people have, what tasks people do, and what teams look like... not only is AI augmenting employees in specific roles, it’s turning specific roles into broadly deployed skills across a company (everyone can be a creative now!).”

2. The Emerging AI-Native GTM Playbook: 6 Patterns from companies racing to $100M

   1. What we liked: Identifies six counterintuitive patterns that separate explosive AI-native growth from incremental progress, backed by real data from companies reaching $100M ARR with remarkably lean teams.

   2. Choice quote: “The playbook for building billion-dollar AI companies looks radically different from the SaaS era. While traditional enterprise software companies spent years building sales teams and marketing engines, a new generation of AI-native startups is reaching massive scale with lean teams, minimal funding, and unconventional strategies.”